SAMPLE REPORT: Retail Trade Analysis Report

Sampletown & Sample County, Minnesota

Table of Contents (PDFs)

Intro and Definitions of Terms - Cover + 1-4
Definitions of the terms used in the report and a couple of cautions about interpreting the data.

Retail Trade Overview - 5-12
The history of retail sales in the community and trend lines of different merchandise categories. Also compares history with nearby competing markets.

Trade Area Analysis of Retail Sales - 13-16
What are your potential sales? Compare actual sales to expected sales. See how your city compares to similarly sized towns.

Sampletown & Sample County Comparison - 17-32
Put your city in a bigger context. See the importance of your retail sales in the county and compare your county's sales to neighboring counties.

View combined PDF - Cover + 1-32

Are your residents shopping locally? See Minnesota maps that show which counties attract shoper or lose them to other counties.