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Demystifying California’s
Dairy Industry
Sarah E. Bedgar, Regional Extension Educator - Dairy
August 13, 2005
Recently, I decided to travel
to California to do a little digging into how dairying
became king there. If you haven’t
had a chance to visit California, I encourage you to do
so. Until you get a chance to go and see for yourself,
I would like to provide some observations and hope that
you find this article to be a helpful snapshot of the California
dairy industry.
California ranks #1 in the U.S.
in total dairy cows (1.7 million cows on 2,030 dairies)
and #1 in total milk production (21% of U.S. milk supply).
The average herd size is 850 milking cows, with 46 percent
of all dairies over 500 head. Tulare County and the five
counties in the central valley account for 49% of the
total milk production in California. Tulare County alone
accounts for 25% of California’s
total milk production and has an average herd size of 1,300
head.
These statistics are very evident
from the miles and miles of nearly continuous dairies
I saw in this area. It’s
absolutely breathtaking. But don’t get stuck on the
image of thousands of cows in dry lot dairies. Many freestall
operations exist, and there are even quite a few grazers.
Sixteen percent of California dairies are even milking
less than 50 cows.
I’d like to introduce you
to some of the folks I met on my California journey…
Don’t like what’s happening in your industry?
Then get involved in the process of changing its direction!
Ray Prock Jr., manager of Ray-Lin Dairy in Denair, California
has 350 milking cows. He was excited to tell me about
his service on the California Farm Bureau’s Young
Farmer and Rancher Committee, where he has been aggressive
in speaking to legislators about the importance of the
dairy industry in California. Ray is a fine example of
a young leader that is going to help shape the future
of the dairy industry in California. You too can get
involved in a farm related organization and make a difference
in Minnesota’s dairy industry.
I traveled south from Denair
to Hilmar, where I met with Kim Clauss, of Clauss
Dairy Farms. The Clauss’ milk
over 3,500 Jerseys and are located right next door to
the Hilmar Cheese Company, the largest cheese plant in
the U.S. I was impressed with the importance that Kim
places on one of her main responsibilities for her family’s
dairy—the area of public relations and legalities.
She sets time aside to specifically assure that her
dairy has a positive image in the community. I believe
this is just as important here in Minnesota because
each generation of dairy consumer becomes farther removed
from what daily life is like on the farm and our dairy
industry continues to become more and more technologically
advanced.
Speaking of the Hilmar Cheese
Company, what a fantastic job they have done
of bridging the gap between the dairy producer and dairy
consumer! Their Visitor’s Center
draws thousands of people each year (and in an
area much less densely populated than the Minneapolis/St.
Paul metro area). Denise Skidmore, Education Coordinator
for Hilmar Cheese Company, has designed fabulous exhibits
and an educational video for visitors to learn
first-hand about how milk and cheese are produced. In
fact, they charge from $2 to $4 per person for their
tours which has been quite profitable for the company.
This is an example of how hungry the general public is
for information on how their food is produced and will
actually pay to hear about it first-hand!
Margo Souza, President and
CEO of Circle H Dairy Ranch Inc. visited with
me about how she worked her way up on her family’s 1,000 cow dairy. She said one of
the best things she did to earn the respect of her employees
and improve their performance was to give them ownership
of some of the decisions made on the dairy. If they have
ideas on how to improve efficiency on the farm, she welcomes
them. She even involves her equipment operators in equipment
purchase decisions, taking them along to the dealership,
having them test-drive equipment, and considering the
operator’s input prior to any purchase. Margo
has also been a key player in getting a $100,000
grant to get milk vending machines into the local
school system.
I realize the people I've mentioned have done some extraordinary
things as part of the dairy industry in California, but
they started with small steps by putting a few things into
action and worked forward from there. Dairy men and women
in California have made wise business decisions such as
encouraging young people to get involved in their operations
and by being proactive and persistent at maintaining a
positive image for their industry. These are only a few
of the reasons California has become king of the dairy
industry. However, they are ideas that are extremely applicable
to our state and could keep the dairy industry in Minnesota
moving ahead in a positive direction as well.
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The Visitor's Center at Hilmar
Cheese Company has a Cheese Theater where visitors
are shown an educational video to learn first-hand
about how milk and cheese are produced.
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